Brand Manager: Mosaic gives you the creative edge & the competitive edge

How do you win the battle of the shelf? Your package must:

• Boast an eye-catching design.
• Grab the consumer’s attention.
• Give you the competitive advantage.

Here’s your secret weapon: A unique design on every label, shrink sleeve, and pouch

Take advantage of the exciting, sophisticated variable design technology from HP called SmartStream Designer. This advanced software program manipulates ONE design into MANY variations to create an unlimited set of related graphics. This means each package is a one-of-a-kind original. We call our capability “Mosaic: The Unlimited Design Generator.”

Here’s how Mosaic works:

• Together, we select or create one “seed” design.
• We’ll convert your initial design into an unlimited number of different designs.
• Every version is created from that “seed” – you can get thousands of designs and each one is unique.

Add the WOW factor to your package design

Mosaic is fun and creative. It’s vivid, bold, and exciting. It’s an eye-catching way to grab the consumer’s attention. Plus, your customers will love it! When you let your creative juices flow, you’ll dazzle your customers and win the battle of the shelf.

Team with Flexible Pack’s Design Studio to add Mosaic to your:

• Fully custom labels – Your product’s label (whether it’s a roll-fed label or plastic label) must be vibrant and eye-catching. You can rely on our professional team; we’ve been designing and printing high-quality, affordable labels for decades.
• Unique shrink sleeves – Bring bold color and 360-degree coverage to package your product. Beyond beverage containers, shrink sleeves are the perfect solution for a wide variety of products since they work with all types of container materials: cans, plastic, and glass.
• One-of-a-kind flexible pouches – Flexible packaging offers a whole new level of convenience and practicality for your consumers. Choose from a wide variety of shapes, sizes, gusset seals, reclosure options, die-cut shapes, handles, and more.

How to WOW your consumers? Here are some ideas…

Mosaic is perfect for consumable products such as beverages and food – and just about any other item that consumers purchase such as personal care, pharmaceuticals, medical, home, and garden.

Here are just a few ideas to spark your creativity:

1. Breweries – Your microbrewery, brewpub, or macro brewery has a loyal fan base. Reward your fervent fans (and entice new ones) with one-of-a kind labels, shrink sleeves on beer cans or beer bottles, and growlers in lightweight flexible packages. Everyone digs getting something special, like your brew in a package design that is 100% unique and collectible.

2. Cannabis –  Add an extra dose of creativity! Whether you sell flowers, edibles, topicals or gift packs, the package design must grab the consumer’s eye. Enhance your cannabis product’s label, shrink sleeve, or flexible package (and sell ’em like hotcakes) with 100% unique, collectible package designs, thanks to Mosaic: The Unlimited Design Generator.

3. Pet food – If you sell any pet-related item, then you know it’s a dog-eat-dog world out there. How can you leap ahead of the competition? Your fresh treats, dietary food, toys, and other products can sport creative labels and flexible packages with consumer-friendly handles, clear window, and other options. To top it off, Mosaic makes each package design 100% unique. Unleash your creativity and lead the pack!

4. Wine – Like soil and sun, your wine label and the brand experience you seek to convey are inextricably linked. Your label must communicate the enticing attributes of your wine, which is 100% unique thanks to the specific combination of your locality, climate, grape varieties, and expertise. With Mosaic, every unique label conveys the message of “individuality” on every bottle of wine. Step up the creativity and shelf appeal by packaging your wine in bottles with 100% unique shrink sleeves or in consumer-friendly flexible packages.

Collage: Take it up a notch!

Like Mosaic, the Collage software application (powered by HP SmartStream Designer) produces one-of-a-kind artwork. Offering unlimited packaging/labeling designs to your consumers is a strategic, fun, and powerful way to differentiate your product on the shelf. In addition to being uber-creative, Collage puts more control in your hands.

Using Collage, our in-house designers can take your package or label design to the next level. Together, we’ll select a background image plus one or more design components (called “seed files”) for your package design or label design. We have the option to adjust variables such as repetition, rotation, and size of the design components – as well as overlap and overall scattering. Next, this powerful software puts it all together to produce exciting, unique designs. Best of all, you can maximize creativity while controlling your brand imagery.

Ready to learn more? Ready to take your branding up a notch? Start by contacting our in-house Design Studio.

Get WOWED and get started!
Click HERE to contact our in-house Design Studio. Together, we’ll brainstorm creative ideas to ensure Mosaic will WOW your consumers – and help you win the battle of the shelf.